Our Methodology

The Loop Score

We score your business across 6 dimensions of local visibility. Each one measures something your customers actually do.

Map Gravity Answer Readiness Reputation Pulse Storefront Signal Trust Mesh Community Signal

6 Dimensions

What we measure and why it matters

Most businesses are invisible in at least 3 of these dimensions. That's where opportunity lives.

01

Map Gravity

Google map pack, Knowledge Panel, GBP

When someone searches your category in your city, the map pack is the first thing they see. If you're not in it, you don't exist.

85%
Low ImpactCritical
02

Answer Readiness

ChatGPT, Perplexity, Google AI Overview

40%+ of local searches are starting through AI tools. If you're not in those answers, a growing chunk of your market can't find you.

90%
Low ImpactCritical
03

Reputation Pulse

Review count, rating, competitor gap

Reviews are the single biggest factor in whether someone picks you or the business next to you in search results.

75%
Low ImpactCritical
04

Storefront Signal

Speed, mobile UX, calls-to-action

Your website is your digital storefront. If it loads slowly or doesn't work on a phone, you're turning away customers who already found you.

65%
Low ImpactCritical
05

Trust Mesh

Citations, directories, NAP consistency

Search engines cross-reference your business info across the internet. Inconsistencies or missing listings erode trust.

70%
Low ImpactCritical
06

Community Signal

Content freshness, posting activity

Customers and search engines both check for signs of life. If your last post was 6 months ago, they wonder if you're still open.

55%
Low ImpactCritical

How We Use It

Diagnose, then build a plan

Your Loop Score tells us exactly where to focus. Instead of guessing, we diagnose — then build a plan around the gaps that matter most.

🔎
Audit
📊
Score
🛠
Fix
📈
Grow

What Sets Us Apart

Diagnosis before prescription

Sell packages without diagnosing
VS
Diagnose first with the Loop Score
Same playbook for every business
VS
Every plan maps to your specific gaps
Vague monthly reports with vanity metrics
VS
Clear reporting tied to the dimensions that matter

See how we fix what we find

Your Loop Score identifies the gaps. Our services close them.

View Services →