Most agencies sell you a package before they understand your problem. We do the opposite — we measure your visibility across six dimensions, then build a plan around the gaps that actually cost you customers.
The Loop Score is a single 0–100 measure of how findable your business is — across search, the map pack, AI assistants, and the wider web. We built it because “how's my SEO doing?” deserves a real answer, not a dashboard of vanity metrics.
Most businesses score below 50. The audit shows you exactly which dimensions are dragging you down — and what it takes to move each one.
Whether AI assistants and AI Overviews recommend you when someone asks for a business like yours. AI Overviews now appear for 68% of local searches — if you're not the answer, your competitor is.
Critical GapHow strongly you pull into the Google map pack for the searches that matter. Search your category in your city and the map pack is the first thing people see. If you're not in it, you effectively don't exist.
Critical GapWhether your name, address, and phone number are consistent everywhere they appear online. Conflicting or missing information erodes the trust signals that search engines use to decide who ranks.
Common IssueThe volume, recency, and rating of your reviews — and whether you have a system to keep them coming. Reviews are one of the strongest local ranking factors and the first thing a prospective customer reads.
Common IssueHow clearly your website and profile tell search engines what you do and where you do it. Thin, generic, or location-blind content leaves you competing for searches you can't win.
Often OverlookedWhether the people who find you can actually call, book, or visit without friction. Visibility only pays off when the path from “found you” to “contacted you” is short and obvious.
Often OverlookedWe measure all six dimensions and hand you your Loop Score with a plain-English breakdown of every gap.
We focus on the gaps that move revenue first — not whatever is easiest to bill for. You see the plan before we start.
We close the gaps and re-score on a schedule, so progress is something you can see — not something you have to take on faith.